WELCOME TO THE HOUSE OF VAN SCHNEIDER

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I'm Tobias van Schneider, a designer born in Germany, raised in Austria and currently living in Stockholm  NYC.

Working at the intersection of product design and brand identity, I've had the privilege of influencing products used and loved by millions. These include Red Bull, NASA, BMW, Google, Wacom, Sony, Toyota, Ralph Lauren, Bwin and more.

I'm the co-founder of  Semplice, a portfolio tool for designers.  Before, I worked as lead product designer & art director at Spotify while serving on the AIGA  board of directors in New York.  

Full bio here

I'm Tobias van Schneider an award-winning designer born in Germany, raised in Austria & currently living in Stockholm New York City.

I had the privilege of working with companies such as Red Bull, NASA, BMW, Google, Wacom, Sony, Toyota, Ralph Lauren, Bwin & more.

Founder of Semplice. Former Lead Product Designer & Art Director at Spotify & serving on the AIGA Board of Directors in New York.

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Business inquiries
business@vanschneider.com

I'm Tobias van Schneider, a designer born in Germany, raised in Austria and currently living in Stockholm  NYC.

Working at the intersection of product design and brand identity, I've had the privilege of designing products used and loved by millions . Including Red Bull, NASA, BMW, Google, Wacom, Sony, Toyota, Ralph Lauren, Bwin and more.

I'm the co-founder of  Semplice, a portfolio tool for designers.  Before, I worked as lead product designer & art director at Spotify while serving on the AIGA  board of directors in New York.  

Full bio here

SELECTED INTERVIEWS

FirstRound Capital
FastCompany
Urban Beardsman
It's Nice That
Trendland
TheFWA

ELSEWHERE ONLINE

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CONTACT & BUSINESS

Business INQUIRIES
business@vanschneider.com


FirstRound Capital
FastCompany
Urban Beardsman
It's Nice That
Trendland
TheFWA

↓ Work File 1/13 ↓

Audient —  Bringing mixer software into the 21st century with the first user-centered mixer interface.

Audient —  Bringing mixer software into the 21st century with the first user-centered mixer interface.

CLIENT: AUDIENT.COM
ROLE: CD, UX & UI DESIGN
▸ DEMO: VIEW VIDEO

For Audient’s new ID44 device, I designed a modern software interface that tightly integrates with their new hardware. The standard mixer UI hadn’t changed over the years and this was the first real user-first approach. The new iD Mixer interface is simple and elegant, a streamlined experience for a complex audio recording tool.

↓ Work File 2/13 ↓

Semplice™ —  Building with pride. The dark horse portfolio system made by designers for designers.

Semplice™ —  Building with pride. The dark horse portfolio system made by designers for designers.

■ PROJECT: SEMPLICE.COM
■ ROLE: Creative director & co-founder
■ DEMO: visit semplice.com

Thousands of the world's leading creatives use Semplice to build custom portfolios without templates. I co-founded Semplice and I’m responsible for creative direction, product design, branding and marketing. It’s an ever-iterating tool, website backend and creative community helping designers build with pride.

↓ Work File 3/13 ↓

memomi™ —   Reinventing the luxury shopping experience with a new high-end digital mirror.

Semplice™ —  Building with pride. The dark horse portfolio system made by designers for designers.

■ PROJECT: memomi INC
■ ROLE: advisor & Creative director
■ DEMO: visit memorymirror.com

Memomi created the world’s first digital mirror software platform called Memory Mirror. I’m advisor and creative director at Memomi, overseeing the user experience, brand creative and ever-evolving product design. Memomi launched with partners such as Intel, IBM, Sony and Panasonic, and now appears in high-end stores like Neiman Marcus.

↓ Work File 4/13 ↓

NYC — The ultimate guide for moving to New York City, written and designed   for creatives.

NYC — The ultimate guide for moving to New York City, written and designed   for creatives.

■ PROJECT: LETSGOTO.nyc
■ ROLE: creative director & author
■ BUY: GET THE EBOOK HERE

Moving to New York from Austria was one of the hardest things I’ve ever done. I figured most of it out the hard way: finding a job, getting a visa, choosing an apartment. Seven years later and still happily living in the city, I wrote a book that makes it easier for others. Let’s Go to NYC is the complete guide for moving to New York from outside the States. It’s the sum of my personal experience, legal advice and tons of research all in one place, written in easy-to-understand terms. No bullshit, no fluff.

↓ Work File 5/13 ↓

NASA  —  Celebrating 80 years of space  discovery with NASA's Jet Propulsion Laboratory.

NASA  —  Celebrating 80 years of space  discovery with NASA's Jet Propulsion Laboratory.

■ CLIENT: NASA/JPL
■ ROLE: ART DIRECTION
■ DATE: 2017

■ CLIENT: NASA/JPL
■ ROLE: ART DIRECTION
■ DATE: 2017

NASA/JPL reached out to us for help celebrating an important milestone: The 80th anniversary of their Jet Propulsion Lab, a leading center for robotic exploration of the solar system. To commemorate the occasion, we designed elaborate badges for fictional NASA membership clubs. The badges were featured on limited edition shirts and jackets as a gift for the JPL TEAM.

↓ Work File 6/13 ↓

Spotify  —   Designing a  music brand and product for millions  of loyal users around the world.

Spotify  —   Designing a  music brand and product for millions  of loyal users around the world.

■ COMPANY: SPOTIFY
■ ROLE: PRODUCT DESIGN LEAD
■ DATE: 2013-2016

As a product design lead and art director at Spotify, I lead design for all platforms including desktop, mobile and consoles. I worked for three years on the brand and product design, helping Spotify through a major rebrand as the company tripled in size from 20 million users to more than 80 million. I also worked on the Spotify Innovation Team designing future products, helping establish Spotify’s first design guidelines and implementing them across all platforms.

 

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↓ Work File 7/13 ↓

Unsplash  —  Capturing the spirit of exploration in a limited edition, custom-designed   sweatshirt.

Unsplash  —  Capturing the spirit of exploration in a limited edition, custom-designed   sweatshirt.

■ PROJECT: SELF-INITIATED
■ ROLE: DESIGNER, PHOTOGRAPHER
SHOP THE SWEATSHIRT HERE

Together with my friends at Unsplash, I created a sweatshirt that embodies our shared love of travel and exploration. I designed each detail of the sweatshirt, from the label on the sleeve to the graphic in tonal black foil script on the front. The Urban Explorer sweatshirt is handmade in Canada from 100% french terry cotton and reads “Fernweh & Wanderlust.” In German, Fernweh translates to “farsickness” or “longing for far-off places.”

↓ Work File 8/13 ↓

NXTGlobe  —  Using innovative technology to imagine a perfect world without gasoline cars.

NXTGlobe  —  Using innovative technology to imagine a perfect world without gasoline cars.

■ AGENCY: FANTASY INTERACTIVE
■ ROLE: ART DIRECTOR & LEAD DESIGNER
▸ DEMO: VIEW VIDEO

■ AGENCY: FANTASY INTERACTIVE
■ ROLE: ART DIRECTOR & LEAD DESIGNER
▸ DEMO: VIEW VIDEO

A leading car brand created Eco Next Globe to show how the world would look if we switched from gasoline to eco-friendly cars. Using WebGL technology, I art directed and designed the experience. The website used real map data to generate a visual dashboard for each user, all elements rendering directly in the browser. Everything was built with new web technology – even buttons and subtle glow effects were completely coded in CSS or integrated via SVG.

↓ Work File 9/13 ↓

Wacom  —  Designing a powerful ecommerce platform for state-of-the-art creative tools.

Wacom  —  Designing a powerful ecommerce platform for state-of-the-art creative tools.

■ AGENCY: FANTASY INTERACTIVE
■ ROLE: ART DIRECTOR & LEAD DESIGNER
▸ DEMO: VIEW VIDEO

■ AGENCY: FANTASY INTERACTIVE
ROLE: ART DIRECTOR & LEAD DESIGNER
▸ DEMO: VIEW VIDEO

Together with Fantasy Interactive, I created a cohesive online experience for Wacom. We completely overhauled the wacom.com ecommerce platform, streamlining the checkout experience, creating custom 3D imagery and designing layouts that helped Wacom better tell their product stories. Wacom creates fantastic tools for creative professionals, and their new website matched that reputation.

↓ Work File 10/13 ↓

.Mail —   Rethinking the way email works with a refreshingly simple email client concept.

.Mail —   Rethinking the way email works with a refreshingly simple email client concept.

■ PROJECT: DOTMAIL APP
■ ROLE: FOUNDER, DESIGNER
■ DATE: 2011 (NEVER LAUNCHED)

While technology had advanced and adapted to our needs over the years, email hadn't evolved much at all. I created the DotMail email concept to fix that problem. Unlike many email clients filled with functionality nobody needs, DotMail focused on only the necessities. With a clean, visual interface and simple yet revolutionary details like Actionsteps, DotMail gained a surprising amount of attention and even press from publications like Fast Company.

↓ Work File 11/13 ↓

Black Marble —  A limited edition beard oil, custom-designed  for you and those close to you. 

Black Marble —  A limited edition beard oil, custom-designed  for you and those close to you. 

■ PROJECT: BLACK MARBlE
■ ROLE: ART DIRECTOR & DESIGNER
■ DATE: 2014

I partnered with Beard Brand to design a premium beard oil from scratch, carefully refining the formula and designing the packaging, brand and marketing. Tired of the typical woodsy scent of most beard oils, we aimed for a more subtle fragrance using citrus, cedarwood and ginger. I’m biased, but I’d say it’s the best beard oil out there. The beard approves this message.

 

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Authentic Weather  — Creating the world's most honest  and irreverent weather app.

Authentic Weather  — Creating the world's most honest  and irreverent weather app.

■ PROJECT: AUTHENTIC WEATHER
■ ROLE: FOUNDER, DESIGNER
■ DEMO: DOWNLOAD APP

Unlike most weather apps with their sunshine and rainbows outlook, Authentic Weather tells it like it is. I founded and created the app including the concept, design, copywriting and branding. What began as a side project in 2011 quickly reached cult status, with millionS of downloads across Android and iOS shortly after launch.

↓ Work File 13/13 ↓

Aquatilis  —  Using interactive storytelling to share the journey of an undersea expedition.

Aquatilis  —  Using interactive storytelling to share the journey of an undersea expedition.

■ CLIENT: AQUATILIS
■ ROLE: CREATIVE DIRECTOR & DESIGN
■ DEMO: VIEW WEBSITE

A team of explorers were embarking on a three-year journey to explore the world’s oceans — and they needed an equally immersive website. The website i designed told their story with an interactive scrolling experience and subtle animations uncommon for that time. To mine and the Aquatilis team’s excitement, the site got a ton of press and inspired many to create similar editorial layouts.

I've been fortunate enough to be featured in highly acclaimed publications such as .net Magazine, Computer Arts,  FastCompany, Wired, Inc Magazine, FirstRound Capital, The Washington Post, Bloomberg, Business Insider and many others.

 

Thank you!

I've been fortunate enough to be featured in highly acclaimed publications such as .net Magazine, Computer Arts,  FastCompany, Wired, Inc Magazine, FirstRound Capital, The Washington Post, Bloomberg, Business Insider and many others.

 

Thank you!

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© 2018 House of van Schneider LLC
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